EarthXR

Oceans Alive

*Credit

This was a group effort between The Virtual Wild & EarthXR.

Overview

EarthX is an international, nonprofit environmental forum whose purpose is to educate and inspire people to action towards a more sustainable future. They hold a global gathering of exhibits, conferences, film, food, and fun every April at Fair Park, Dallas, Texas.

The year’s theme was about sustaining clean, clear, abundant water for all and & protecting our world’s oceans, rivers, and lakes. Ocean Alive: a Kinetic Experience was built to tell this story. The aim was to spread the message that “it’s up to us to work together and make our polluted oceans healthy and beautiful once again.”

In the “Ocean Alive: A Kinetic Experience,” visitors are transported to the bottom of the sea, where they can interact with the ecosystem. The motion-tracking kinetic wall displays visitors’ silhouettes and allows them to travel around a seascape. By waving their hands, visitors can pick up trash and unlock rewards such as dolphins and colorful fish. The final reward encourages visitors to complete a custom photo backdrop composed of colorful corals and ocean life. After visitors strike a pose, their photos are sent to the kiosk, where they can share their creations via social media.